Social Business Center
Social Business Center isn’t just another commercial building — it’s a five-floor ecosystem designed to elevate the way professionals connect, grow, and operate in Punta Cana. As the creative partner behind its brand development, our role was to translate that vision into a visual and strategic identity that feels modern, aspirational, and rooted in purpose.
A brand designed to lead, not to blend in
From the logo concept to the tone of voice, we crafted a brand that reflects professionalism with edge: Clear, minimal and structured.
The identity balances exclusivity with openness, elegance with practicality.
The neutral yet bold color palette, clean typography, and intentional spacing communicate stability, trust, and modernity—everything the space promises to deliver.
Every brand touchpoint was designed to inspire confidence, reflect excellence, and position Social as the new business landmark of the East.
